september, 2022

14sep3:00 pm4:00 pmEstablishing a Purpose-Driven Small BusinessIndustry:All,EducationType of Event:Education,NetworkingRegion:Online


Event Details

An overview of how to build community values into your business.

About this event
Join Rational Unicorn Legal Services and presenters Kim Allchurch Flick of Mighty Epiphyte and Tom Hering of Benefit Corporations for Good for a discussion on:
-What B-Corps & Benefit Companies mean
-How companies form as purpose driven
-How to improve values and focus on impacts to become increasingly purpose driven
-Difference between making claims and actual documented, reported impacts
-What basis, i.e. UN SDGs, other guide posts
-To certify or not to certify?
-Nielsen study – 60% ( -) will pay more for products or services by purpose driven companies
-Consumers in greater numbers are recoiling from companies who make claims and don’t have transparency “green washing”

Who should attend this class? Business owners at all stages of operation or prior to formation.

Presenters: Kim Allchurch Flick of Mighty Epiphyte and Tom Hering of Benefit Corporations for Good

Cost: Community Pricing $5, $10, $20 (For our webinars, we use “pay what you can” pricing to be accessible to the community.)



The webinar will take place on Zoom; the login link will be sent out before event via the email you used to register. A recording will be made available for viewing by registered attendees for about a week afterward. You must register in advance of the event. Please check your email on the day of the event or log in to Eventbrite to access webinar information.

By attending this event, you agree to be photographed and/or filmed and give permission to use your likeness in promotional and/or marketing materials.

How can I contact the organizer with any questions? Please send an email to events(at)rational unicorn dot com for any questions. If you have specific questions or topics of inquiry you’d like to submit prior to the class please use this form!

Content Not Deemed Legal Advice. No Representation Created. The information presented as part of “The More You Glow” Seminar Series (owned and trademarked by Rational Unicorn Legal Services PC) is provided for informational purposes only, and should not be construed as legal advice on any subject matter. You should not act or refrain from acting on the basis of any presented content without seeking legal or other professional advice. The content of the seminars contain general information and may not reflect current legal developments or address your specific situation or project needs. We disclaim all liability for actions you take or fail to take based on any presentation content. The act of attending a seminar as it occurs or watching/listening to a recording of one, does not create an attorney-client relationship between you and Rational Unicorn Legal Services PC.

Copyright and Reproduction Notice Copyright© 2022. Rational Unicorn Legal Services PC. All rights reserved. Any reproduction of any seminar content is prohibited other than reproductions for individual, non-commercial, and informational use. This limited permission to recopy does not allow you to modify or incorporate any portion of the contents in any work or publication regardless of the medium. You may not recopy and share reproductions with a third party without first seeking written permission.


(Wednesday) 3:00 pm - 4:00 pm


Rational Unicorn Legal ServicesMichael Jonas (Attorney and Owner)

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