The time has come when we need to be “portfolio people” who think of our vocations, not just in terms of a single defined job or occupation, but more as a holistic body of work. In this workshop, we will discuss what it takes to create a career and life portfolio and then how to live it!

Topics Covered:

Managing your career more by intention rather than by circumstance.
Recognizing and responding to changes in career priorities in different stages of your life.
Making the most of realizations – such as reaching your career peak or grasping that life is finite, with time being a very precious commodity.
Overcoming fears associated with going after your dreams.
Presenter

This workshop is presented by Jeff Levy. Jeff is the author of “Making the Jump into Small Business Ownership”. He is a speaker and coach to individuals interested in exploring self-actualization. He also assists individuals who are interested in self-employment with an emphasis in franchising. His experience includes participation in new technology companies, leveraged buyouts, management buyouts, raising investment capital and coach to hundreds of startup ventures. If you have ever considered creating and implementing your vision of what life should look like, this workshop will inspire you.

Did you know that every business is a treasure trove of unrealized sales and profit? Doing what you are already doing, you can increase your cash flow with a few simple shifts. Attend this event if you want to learn strategies that can put a minimum of $10k in your bank account in under 90 days.

We’ll start by talking about leads (or prospects). Leads are the fuel for any business from restaurants to an attorney’s office. This is the first point in the sales process that eventually results in a sale. A business with an effective lead-generation process will dramatically increase its probability of success. And, if you feel like you have lead generation down, don’t forget there are always more effective ways to get a higher quality and quantity of leads!

Then we’ll look at conversion and transactional strategies. All customers go through a process of determining when and from whom to buy. This is their decision-making process – they gather information and make choices during this phase. Here, we think about ways you can connect with your future customers/clients in a way that builds trust and establishes a relationship so that when they are ready to buy, they buy from you.

Lastly, the quickest way to profitability is to sell more stuff to the same people. You’ve heard it before… it’s easier to keep customers than to find new ones. I’ll share some nontraditional ways to keep customers engaged with you or reactivate past buyers.

This presentation is not about advertising on Facebook, Instagram, Pinterest, or Google. The strategies presented will cost you nothing to implement and you’ll be able to start using them in your business immediately.

Presenter: Amanda Bedell helps business owners write themselves bigger paychecks and take vacations without cash flow anxiety and endless phone calls from staff. With her proprietary software and systemized approach, Amanda’s clients see results of $150k in 90-120 days.

Amanda spent over 18 years in the marketing and public relations fields working with multi-million dollar organizations and in the entertainment industry. In between, she built a bakery business from a farmers market booth to a brick-and-mortar and manufacturing facility employing 15 people. Her intimate knowledge from scaling a business merged with her marketing and communication experience creates a holistic approach to building a business. Her work centers around employee relations, efficiency systems, and marketing strategy.