Industry: Food and Beverage

The Holiday Sales Engine is a one-day, in-person workshop built for consumer-facing brands who are ready to stop scrambling and start selling this holiday season.

Together, we’ll map out your entire Q4 promo strategy — including Black Friday to New Year’s Day — email sequences, social content, and in-store (in-person) activations. You’ll get hands-on with calendars, templates, swipe files, and ChatGPT prompts to streamline your planning and content creation.

Whether you’re a solopreneur or part of a small team, this workshop will help you walk away with a clear, launch-ready campaign — and the confidence to execute it.

Leave the guesswork behind and head into the holidays with a strategy that actually sells.

SCHEDULE

8:30am-9am – Check-in, Coffee & Light Bites
9am-12pm – Strategy Promo Mapping
12pm-1pm – Catered Lunch
1pm-3:30pm – Email Funnel Build
3:30pm-5:30pm – Office Hours (1:1 Feedback Tech Support)
6pm-8pm – Networking Dinner

POST EVENT NETWORKING DINNER

Don’t miss the Networking Dinner after the workshop where you get a chance to connect in a relaxed environment with delicious food. Location is TBD. Dinner starts at 6pm after the workshop.

1:1 REFINE & REVIEW SESSION

Want to make sure your holiday launch is on point? Add a 1:1 Review Session with Sam to make everything is on point, get feedback and make sure you are holiday ready.

MEET YOUR HOST

Hi, I’m Sam Rodgers — a fractional CMO/CSO and former CPG founder who’s scaled product-based brands from 5 to 7 figures. I’ve launched hundreds of successful promotions across email, in-store, and social. Now I’m bringing my proven system to this one-day workshop to help you do the same.

You don’t need another to-do list — you need a strategy, a system, and a push. I’ve got you.

SPOTS ARE LIMITED

This is a small-group, high-impact event designed to help you walk in with ideas and walk out with a fully mapped campaign.

Q4 ISN’T GOING TO PLAN ITSELF, SO LET’S DO THIS TOGETHER.