OEN Workshop: What’s in a Name? Trademarking, Branding, and Marketing Your Food & Beverage Business
Before you put your name out there, make sure it’s the right name. In this session, you’ll learn how to select and protect a product or brand name, including do-it-yourself tricks, tips and pitfalls to avoid. We’ll also cover branding and marketing basics so you can make sure your name stands out.
Includes lunch. This workshop is the first of a three-part series, “Recipe For Success—Starting and Scaling Your Food & Beverage Business.” You may register for just this session, or you can register for the entire series here.
Cost: $25 for OEN members (or $60 for the series) and $50 for non-members (or $135 for the series). *Sorry, no refunds*
Not yet an OEN member? Join today to get a pass to this workshop for free!
Sheila Fox Morrison
Attorney, Davis Wright Tremaine
Sheila provides trademark and brand protection services at Davis Wright Tremaine. Sheila has been recognized as one of the “Best Lawyers in America” in copyright law by Best Lawyers. She is also included in World Trademark Review’s “World Trademark 1000.” Sheila was selected as a “Rising Star” in intellectual property by Thomson Reuters. She has served as a secretary, treasurer/finance committee chair, and director for the Portland’s Children’s Museum. She has also been a member and chair for the AeA Technology & Intellectual Property Committee.
Our Food & Beverage Workshop Series is presented by: